FREE RESOURCE · 10 PAGES · PDF

How to run a fundraising process as a woman

The ten steps, in the order I'd run them again. 180 investors and zero term sheets in 2016; one email to 12 funds, nine meetings in two days, and a signed $3.15M round in 14 days in 2018. What changed was the process, and a process is something you can copy.

WHAT'S INSIDE

  • Step 0–2: whether to raise at all, getting the paperwork clean, and sizing the round off a dilution ceiling instead of a valuation
  • Step 3–5: the three-tier list, the double opt-in intro that got ten forwards in a day, and the email that answers the objection they passed on you for
  • Step 6–7: stacking the meetings into one window, and what every non-answer actually means
  • Step 8–10: the two-list investor update, the term-sheet week, and the one-page checklist

FOUR QUICK QUESTIONS, THEN IT'S YOURS

Where are you with your raise?

Under a minute. It tells me who's reading and what to write next.

1.Are you actively fundraising right now?
2.How much are you looking to raise?
3.What's been your biggest challenge with fundraising?

The download is on the next page. Your answers help me write about what founders are actually stuck on; they aren't sold or shared.